3.22.2010

Beyonce's 'Heat' Is A Hit


Hey Glamazons! Well, everyone just loves Beyonce's new fragrance. (No surprise there.)
As you know, she recently launched her first signature scent 'Heat' and (although I personally don't care for it; check out my review here), Macy executives have been blown out of the water at it's quick success. Chairman, president and chief executive officer Terry Lundgren (for Macy's) recently noted that 'Heat' has sold $3 million worth between February to early March. At the Herald Square in-store signing, 72,000 bottles were sold in just the one hour that she was there. I'm waiting for her to come out with a fierce line of lace front weaves and a signature cosmetics line next!

xo
Ferocia

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